Client: Religion
Clothing Location: London UK Project: Global Ad Campaign
Exp were approached by Religion clothing to implement
a global advertising concept. The original concept was conceived by the
in house PR and marketing team and we were asked to take the images and
create a subbrand logo and advert styling for the campaign.
Religion'n'Roll was based on a 3-part story of a rock band! OnStage,
BackStage & BackAlley and these base ads were produced as advertisement
in ID, Hooker, Dazed and Confused, Vice, Loaded Fashion, Disorder and
other leading fashion publications as well as instore promotion and flyposting
activity.