Client: MTV European Marketing Partnerships
Location: Europe
Project: Sales CDR Packaging

MTV European Marketing Partnerships commissioned Exp to create a new identity for the EMP package proposals. These elements ranged from Proposal Covers, VHS Covers and Sticker Packs; launch products as well as CD Wallets and CD Packaging. The elements below show 4 variations of burgo packs including the graphic dancers to represent different genres of MTV's audience.

  

MTV European Marketing Partnerships: Burgo Pack CD Detail
MTV European Marketing Partnerships: Burgo Pack "R'N'B"
MTV European Marketing Partnerships: Burgo Pack "Pop"
MTV European Marketing Partnerships: Burgo Pack "Dance"
MTV European Marketing Partnerships: Burgo Pack "Indy"
MTV European Marketing Partnerships: CD Label "Indy"
MTV European Marketing Partnerships: CD Label "R'N'B"
MTV European Marketing Partnerships: CD Label "Dance"
MTV European Marketing Partnerships: CD Label "Pop"